The Esports Advocate – Esports Business News & Analysis

GGTech Entertainment announced via social media Tuesday that it has partnered with the Coca-Cola Company-owned brand Costa Coffee for UNIVERSITY Esports and GAMERGY events in Mexico. Financial terms of this partnership were not disclosed. Specific details on its partnership with Costa Coffee...

Riot Games announced an expansion of the officially sanctioned League of Legends competitive scene in the Philippines with the introduction of Liga Republika 2024. An expansion from last year’s Empyrean Cup, the Liga Republika 2024 competitive circuit will offer competition...

Red Bull announced Monday the return of its Age of Empires LAN tournament, Red Bull Wololo. The 2024 edition, Red Bull Wololo: El Reinado, will take place Oct. 3-6, at Castillo de Almodóvar del Río in Cordoba, Spain. Prizing for...

Hong Kong-based esports organization Talon Esports announced Monday that it has partnered with web3 gaming ecosystem Planet Mojo. Financial terms and duration of the deal were not disclosed. Under the terms of this new strategic partnership, Talon will provide feedback...

The Federal Trade Commission (FTC) announced Monday that international gaming peripherals maker Razer will pay more than $1.1M USD to provide "full refunds" to consumers in the United States who purchased its "supposed N95-grade" Zephyr face mask. The company will...

North American-based, youth esports-focused company XP League announced this week that its 2024 North American Finals will once again be hosted at Full Sail University. Full Sail University will also serve as the event's title sponsor for the third consecutive...