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THE ESPORTS ADVOCATE

Tundra Esports Partners With Streamcoi

UK-based esports organization in pact with streaming management and monetization platform.

James FudgebyJames Fudge
July 12, 2023
in Brands, Partnerships
Reading Time: 1 min read
Tundra Esports Streamcoi Partnership

Credit: Tundra Esports/ Streamcoi

UK-based esports organization Tundra Esports announced Tuesday that it has signed a partnership with streamer management and monetization platform Streamcoi.

Financial terms of the partnership were not disclosed.

Under the terms of this new partnership, Tundra Esports will leverage Streamcoi’s technology to reach new audiences through “20 streaming channels featuring their talented content creators and professional players,” and use the technology to launch “dedicated campaigns, and access real-time reports.”

Tundra Esports claims a “100% increase in subscriber numbers” in 2022, growing from 1.6M to 3.2M, an increase in monthly impressions from 5M to 10M, and 1.25B brand impressions.

Tundra Esports currently competes in Fortnite, Rocket League, Dota 2, and is the home of several content creators. In June, Tundra announced a partnership with betting company Winline.

Tags: BrandsPartnershipsStreamcoiTundra EsportsUKWinline
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James Fudge

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

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