NineBot Named Title Sponsor of LNG Esports for Worlds 2023
League of Legends Pro League (LPL) team LNG Esports—the esports arm of Chinese apparel brand Li-Ning—announced Thursday that it has...
Hongyu "Eddie" Chen serves as conduit from China to the rest of global esports scene as the only Chinese journalist living in China while writing for Western media outlets. For the last four years Eddie served as the China esports correspondent for The Esports Observer and Sports Business Journal. He is a bilingual graduate of MA Business and Marketing and a certified BEng Electronic and Communication Engineer.
League of Legends Pro League (LPL) team LNG Esports—the esports arm of Chinese apparel brand Li-Ning—announced Thursday that it has...
On Tuesday, Chinese Dota 2 teams LGD Gaming and AzureRay (AR) jointly announced that they had received sponsorships from miHoYo’s...
Chinese game publisher Tencent Holdings announced that it has signed a partnership deal with China Central Television (CCTV), becoming the...
Chinese esports organization LGD Gaming has ended its long-time partnership deal with French football team Paris Saint-Germain (PSG) for their...
Chinese game publisher and distributor Perfect World announced Monday that the company would host the CS:GO Asian Championship (CAC) in...
On Aug. 20, Changsha-based Peacekeeper Elite team TEC won the Peace Elite League (PEL) Summer Split Final championship at Shanghai...
China-based live streaming platform Huya reported its financial results for the second quarter of 2023. The company generated total revenue...
Yum! Brands-owned restaurant chain Pizza Hut China announced on Wednesday that it has signed a partnership with Riot Games to...
Riot Games Global Head of Valorant Esports Leo Faria announced Friday that the company will bring the Valorant Champions Tour...
During the Tencent Esports Global Summit in Shenzhen (where the official headquarters for Tencent Holdings is located), Shaohua Chen, deputy...
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© 2023 The Esports Advocate. All rights reserved.