Financial terms of the deal were not disclosed.
Aimed at adults who want to have sane social interactions and take part in competitions, the Full Squad Gaming League will feature play in popular titles such as Valorant and Overwatch 2. The backend of the competition will be facilitated by LeagueSpot’s esports/gaming technology and expertise.
The new league will focus on some core tenets such as “social interaction and community building” that is “tailored for adults who enjoy gaming,” a flexible schedule, competitions open to all skill levels, and “Full Squad’s digital presence and creative talent,” according to a release.
Registration for the Full Squad Gaming League is now open.
Full Squad Gaming is a digital media brand owned by Hard Carry Gaming—which also owns NRG Esports—that caters to the casual gamer audience. Full Squad Gaming has a monthly audience of around 100M across social media and streaming platforms including TikTok, Instagram, YouTube, Twitter, and Snapchat.