Singapore-based esports organization BLEED Esports announced a new partnership Tuesday with fantasy trading platform eNDX.
Financial terms and duration of this new deal were not disclosed.
Under the terms of the deal, BLEED’s Counter-Strike 2 roster will be added to the exchange, with the organization receiving a percentage of the revenue generated from the trading of its players on the platform. BLEED did not disclose if it would further promote the platform via logo placement on team jerseys, cooperative marketing efforts, or promotions via its social media and streaming platforms.
eNDX is a fantasy trading game with a focus on Counter-Strike that lets users “buy, sell and collect virtual in-game ‘shares’ from their favorite esports players,” according to its official website. It should be noted that these virtual shares provide no actual ownership or control over the players; they are bought and sold through an interactive stock-market-style system that the company describes as a “game.”
While eNDX is playable in some jurisdictions, it is not available to users in the United States and China, according to its terms of service, nor is it available in countries with international sanctions in place such as Russia and Iran, as examples. Below is an excerpt from the TOS:
To play the Game at all you will need to be eligible and, if so, will have to accept these Terms. In order to be eligible you must: (i) be at least 18 years old; (ii) be legally capable of agreeing to these Terms; (iii) not have an eNDX account already; (iv) not ever have been suspended or forbidden from using any other eNDX facilities; (v) not be resident within the United States or China or another jurisdiction not targeted; and, (vi) ensure that your use of Our Game will not violate any and all laws or regulation applicable to you. eNDX may refuse in its sole discretion to open an eNDX Account for you, without explanation. You must provide accurate and complete information when opening an account with us, which you must keep up to date on an ongoing basis.
eNDX joins other BLEED sponsors including streaming platform Kick and South Korea-based water purifier manufacturer Ruhens. Last month eNDX partnered with Guild Esports.
BLEED currently competes in Valorant, Mobile Legends: Bang Bang, Counter-Strike 2, Rainbow Six Siege, and Dota 2. Earlier this month BLEED announced a partnership with Jeremy “Disguised Toast” Wang’s esports organization Disguised to operate a Valorant roster in Southeast Asia.