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THE ESPORTS ADVOCATE

New Meta Entertainment Partners With Ruderman Family Foundation

Dignitas and Raidiant parent taps into the power of mental health charity organization to create content, raise awareness.

James FudgebyJames Fudge
October 16, 2023
in Brands, Partnerships
Reading Time: 2 mins read
Ruderman Family Foundation partners with New Meta Entertainment Dignitas Raidiant

Credit: Ruderman Family Foundation/New Meta Entertainment

Dignitas and women’s gaming broadcast production platform Raidiant owner New Meta Entertainment recently announced a new partnership with mental health charity Ruderman Family Foundation that names the organization as its official mental health partner.

Under the terms of this new deal, the foundation is providing a grant (amount not disclosed) to Dignitas to “enhance an inclusive and supportive environment for gaming fans and esports professionals everywhere,” according to a release.

The organizations will also collaborate on a series of fan-focused digital activations featuring Dignitas talent including professional Fortnite player Kyle “Bugha” Giersdorf, Fortnite Steamer Shaun “AussieAntics” Cochrane, and others. The foundation will also collaborate with Raidiant leadership on programming within an upcoming Raidiant Challengers Circuit tournament. 

Finally, this new partnership will be highlighted at TwitchCon Las Vegas on Oct. 21, through a panel with NME talent and others such as Kyle “Bugha” Giersdorf, Emmalee “EMUHLEET” Garrido, and Joey “Keeoh” Winkler. The panel will focus on mental health, gaming, and other important topics. In addition, NME and the foundation will create an event space at TwitchCon for talent and fans to find mental health resources.  

This a major first step for Ruderman Family Foundation into gaming and esports. The foundation’s mission is to end the stigma associated with mental health across a variety of different sectors including education, sports, and entertainment. You can learn more about what the organization does by visiting  www.rudermanfoundation.org. 

Tags: AussieAnticsBughaCharityDignitasEMUHLEETKeeohMental HealthNew Meta EntertainmentRaidiantRuderman Family FoundationTwitchCon 2023
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James Fudge

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

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