Publicly-traded, Canada-based esports betting company Rivalry(TSXV: RVLY, OTCQX: RVLC, FSE: 9VK) announced Wednesday that it is launching what it calls “an industry-first same-game parlay product for esports called “Same Game Combos.”
The new product will be available on Rivalry platforms, and supports top League of Legends, Counter-Strike: Global Offensive (CS:GO), and Dota 2 esports matches, with plans to offer support for other titles in the future such as Valorant.
The new esports same-game parlay product will allow users to “combine multiple bets within a single esports match for a higher potential payout,” according to a release. It will also feature custom branding, animations, visuals and other interactive elements on Rivalry for extra “entertainment” value.
Rivalry said in a release that this new offering taps into data feeds provided by PandaScore, and is aimed at improving “player acquisition and hold across Rivalry’s core esports betting offering, which accounted for over 90% of sportsbook handle in 2022.”
Based in Toronto, Rivalry Limited has held an Isle of Man license since 2018, and also holds a sports bookmaker license in Australia, and an internet gaming registration in Ontario.
Full disclosure: The author of this story edits the Sharpr esports betting newsletter, written by an employee of Rivalry.