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THE ESPORTS ADVOCATE

ESL FACEIT Group Partners With Appario Global Solutions

Company’s broadcast-enhancing technology will be used at IEM Cologne.

James FudgebyJames Fudge
August 1, 2023
in Brands, Counter-Strike, Partnerships
Reading Time: 2 mins read
ESL FACEIT Group IEM Cologne GhostFrame

Credit: EFG

ESL FACEIT Group (EFG) announced this week a partnership with Appario Global Solutions (AGS) to use its GhostFrame technology for future broadcasts.

Financial terms and duration of the deal were not disclosed.

Under the terms of the deal, the GhostFrame technology will be used to enhance EFG’s live broadcasts and highlights packages, beginning with Intel Extreme Masters (IEM) Cologne 2023. This also represents the first time that the technology will be used in an esports arena setting, according to EFG.

According to a release, using the GhostFrame technology will allow fans tuning into the live broadcasts of IEM Cologne 2023 to experience enhanced viewing features such as “realistic graphic layovers on broadcasts, hidden camera tracking, and multiple source video feeds.”

IEM Cologne began on July 26 and runs until Aug. 6. The final three days of the competition will be held in front of a live crowd at the LANXESS arena in Cologne, Germany, with the top six Counter-Strike: Global Offensive (CS:GO) teams from around the world facing off for a share of the $1M USD prize pool.

Tags: Appario Global SolutionsBroadcastsCologneCS:GOESL FACEIT GroupEuropeGermanyGhostFrameIEM Cologne 2023IntelIntel Extreme MastersTechnology
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James Fudge

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

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