Brands

Level Infinite, Esports World Cup Join Forces

Published by

James Fudge

2 months ago

Tencent owned Level Infinite and Esports World Cup partner for Honor of Kings and PUBG Mobile esports

Chinese conglomerate Tencent Holding’s gaming and esports brand Level Infinite announced Thursday that it has inked a three-year partnership with the Esports World Cup Foundation to drive the growth of Honor of Kings and PUBG Mobile competitive gaming in the region.

The announcement was made jointly by Saudi Esports Chairman HRH Prince Faisal bin Bandar bin Sultan Al Saud, Tencent Games GM of Global Publishing Vincent Wang, World Esports Cup Foundation CEO Ralf Reichert.

Financial terms of this new deal were not disclosed.

Under the terms of the deal, 1,000 esports events will be hosted globally for PUBG Mobile and Honor of Kings. As part of this partnership, the new PUBG Mobile World Cup taking place at the Esports World Cup was revealed, featuring a $3M USD prize pool and eight days of competition. The new competition will serve as a replacement for the PUBG Mobile World Invitational (PMWI) as a summer event.

In addition, 12 teams will compete for a $3M prize pool at the just-announced Honor of Kings Invitational Midseason—also to be hosted at Esports World Cup, with the opportunity to secure spots in the Honor of Kings Invitational Championship later in 2024.

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.