XSET Partners With Glytch

Published by

James Fudge

11 months ago

Esports and gaming organization XSET announced Thursday that it has partnered with esports stadium company Glytch.

Financial terms of the deal were not disclosed but the length of the partnership is one year.

Under the terms of this new deal, the Glytch logo will be displayed on all XSET esports team jerseys, across its social media channels, and on platforms where it streams and propagates content such as Twitch and YouTube. XSET and Glytch will also work together on original content in collaboration with XSET’s Apex Legends and Valorant teams.

Glytch joins other XSET partners and sponsors including HyperX, Atmos, Mavix, and Big Brothers Big Sisters.

Glytch is an esports venue company that has vowed to open 32 esports stadiums across the United States and Canada over the next seven years. The company’s plan is to have each “stadium” serve as an official homebase for “an internationally-recognized, professional esports team” and also be a multi-use space that can be utilized for concerts, town halls, and small events. The company has partnerships in place with Legends, Populous, ASM Global, Cisco, and Scenario, among others.

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.