ESL FACEIT Expands Partnerships With Twitch, YouTube

Published by

James Fudge

1 year ago

ESL FACEIT Expands Partnerships With Twitch, YouTube

ESL FACEIT Group (EFG) announced Tuesday that it has expanded its long-standing global partnership with Twitch and expanded its streaming offering on YouTube to give both platforms non-exclusive distribution rights in a bid to reach more audiences.

EFG did not reveal the duration of these expanded partnerships or financial terms.

The Twitch and YouTube live broadcasts of EFG’s properties (DreamHack, ESL, FACEIT) will now include ESL Pro Tour for Counter-Strike: Global Offensive, the Snapdragon Pro Series, Dota 2, ESL Pro Tour for StarCraft II, and ESL R1 (YouTube/Twitch). ESL Impact will begin airing on Twitch first, followed by a YouTube offering “soon,” according to EFG.

EFG’s next big offering, IEM Katowice 2023, takes place Feb. 1 – 12, and will be broadcast on ESL’s Counter-Strike Twitch and YouTube channels, as well as through other dedicated broadcast partners.

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.