Hisense Group Sponsors China’s King Pro League
Chinese multinational appliance and electronics manufacturer giant Hisense Group Holdings (Hisense) announced on Thursday that it ...
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Burger King Sponsors Weibo Gaming
Chinese esports organization Weibo Gaming (WBG) announced that it signed a sponsorship deal with American fast ...
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Chinese Tournament Operator VSPN Rebrands to VSPO
VSPN, one of China’s biggest esports tournament organizers, has rebranded to VSPO. On Feb. 2, Snapdragon ...
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Migu Sports Secures Three-Year Media Rights Deal for Multiple Esports Leagues in China
Chinese live streaming platform Migu Sports—a subsidiary of China’s biggest telecommunication company China Mobile—recently signed a ...
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