Tuesday, February 11, 2025
Tobias Seck

Tobias Seck

Tobias Seck is a journalist and business analyst who spent more than seven years at The Esports Observer (TEO) as a business analyst. He was one of the first employees of the publication, having joined in 2015. In October 2018 he shifted to the role of business analyst and journalist, writing analysis and helping fellow TEO writers understand the world of finance as a supplemental editor when needed. He continued in that role when TEO was rolled into Sports Business Journal (SBJ), where he worked until February 2023.

UNiDAYS LVL UP Becomes Headline Sponsor of British University Esports Championship

UNiDAYS LVL UP Becomes Headline Sponsor of British University Esports Championship

National Student Esports (NSE), the official body for university esports in the United Kingdom, announced today an expanded partnership with UNiDAYS, a global deals platform for students. Under the new agreement, UNiDAYS LVL UP—a sub-brand focused on gaming—will become the headline sponsor of NSE and the British University Esports Championship (BUEC). Elevating University Esports The British University Esports Championship has solidified its position as the cornerstone of university esports in the UK. In the 2023/24 academic year, the championship saw...

Huya Reduces League of Legends esports License Fees.

Huya Reduces League of Legends Esports License Fees

Huya Inc. (NYSE: HUYA), a Chinese game live-streaming platform, announced yesterday that its variable interest entity, Guangzhou Huya Information Technology Co., Ltd., has entered into a second supplemental agreement to its License Agreement for broadcasting League of Legends matches with Tengjing Sports & Culture Development (Shanghai) Co., Ltd. - better known as TJ Sports, a joint venture established by Tencent Holdings Limited and one of its subsidiaries, the League of Legends maker Riot Games to organize the game’s esports program...

Allied Gaming & Entertainment Faces Shareholder Dispute Amid Expansion Plans

Allied Gaming & Entertainment Faces Shareholder Dispute Amid Expansion Plans

HyperX Arena Las Vegas operator Allied Gaming & Entertainment Inc. (NASDAQ: AGAE), an experiential entertainment company specializing in esports and gaming events, acknowledged today a recent public filing by shareholder Ourgame International Holdings Limited. The filing includes a legal letter sent to Allied Gaming & Entertainment's Board of Directors, in which Ourgame expressed opposition to certain recent actions taken by the board and management, citing concerns over the impact on their interests as a shareholder. Ourgame International, which previously owned...

Lender sells EBET assets to recoup more than $31M USD in debt.

EBET: Another Esports Gambling Provider in Trouble

Publicly traded gambling platform operator EBET, Inc. underwent significant changes as several key executives and board members resigned amidst ongoing financial challenges, according to a U.S. Securities & Exchange Commission (SEC) filing published on Aug. 1. The company—which went public as Esports Technologies, Inc. in April 2021 and raised $14.4M USD in gross proceeds in the process—initially operated gambling platforms focused on esports and competitive gaming. A little over a year after its IPO, the company renamed to EBET, Inc....

Alpine Sim Racing partners with G2 Esports

Alpine Sim Racing Partners With G2 Esports’ Sim Racing Division

Alpine Sim Racing and G2 Esports announced a partnership on Friday to combine their efforts in the world of competitive sim racing. Financial terms of the deal were not disclosed. In addition to partnering with the sim racing division of G2 Esports, the esports branch of the French sports car brand—best known for their entry in the Formula 1 championship, BWT Alpine F1 Team—transitioned its branding from Alpine Esports to Alpine Sim Racing. Alpine Esports was initially established in 2021...

Guild Esports issues 67M shares to Compassare Holdings chairman

Regulatory Filing Reveals Vinod Koshny as Head of Guild Esports Investor Compassare Holdings

Publicly traded, London-based esports organization Guild Esports (LSE: GILD; OTCQB: GULDF) has filed additional regulatory news service documents linked to its most recent £250K GBP ($319K USD) financing round from Compassare Holdings. In a May 13 filing, Guild Esports informed its shareholders that the lender exercised its right to convert the £250K convertible loan into  66,666,667 new shares. As part of that filing, the British esports organization also shared that it “does not currently have sufficient headroom” to issue those...

Midnight Gaming Explores TGS Esports Acquisition

Midnight Gaming Explores TGS Esports Acquisition

Illinois-based gaming and esports company Midnight Gaming announced Monday that it entered into a letter of intent outlining the acquisition of certain assets of Canada-based TGS Esports. The letter of intent is similar to the non-binding term sheet Midnight Gaming signed in January 2023 with TGS Esports to acquire all of its outstanding assets. Should the deal go through, Midnight will acquire certain IP and assets of TGS in return for common shares in the company, and would also "assume...

Logos of the 20 teams participating in the 2024 eNASCAR Coca-Cola iRacing Series

M80 and Oxygen Esports Among New Teams Entering 2024 eNASCAR Coca-Cola iRacing Series

NASCAR announced on Friday, that six new teams will enter the 2024 eNASCAR Coca-Cola iRacing series – the highest-level oval sim racing esports competition. The digital 18-race motorsports series kicks off its 14th season in less than four weeks. Once the green flag falls for the competition on Feb. 13 at the virtual counterpart of Daytona International Speedway, 40 drivers from 20 teams will fight for a share of the $300K USD prize pool, with $100K on the line for...

Esports and Gaming Marketing Veterans Launch Bright Up Agency

Esports and Gaming Marketing Veterans Launch Bright Up Agency

Esports and gaming marketing veterans Dominic Müller and Marco Niemann have announced the launch of Bright Up Agency on Thursday. Backed by the support of I3 Holding and fueled by its founders' deep-rooted industry expertise and connections, Bright Up is dedicated to establishing robust long-term partnerships that add value to all parties, including the community. It strives to “redefine the balance between results-oriented and values-oriented approaches prevailing in sales circles.” Dominic Müller's most recent role was senior director global partnerships...

INDYCAR returns to iRacing

IndyCar Signs Multi-Year Deal with Sim Racing Platform iRacing

After a two-year hiatus, iRacing will reintroduce the digital edition of the Indianapolis 500. The Chelmsford, MA-based sim racing platform iRacing.com Motorsport Simulations signed a multi-year licensing agreement with IndyCar to reunite the two motorsport brands. Financial details of the deal were not disclosed. The centerpiece of this renewed partnership is the much-anticipated return of the iRacing Indianapolis 500. Known as the virtual counterpart of the legendary 200-lap race at the Indianapolis Motor Speedway, it has historically attracted thousands of...

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