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PIVOT Partners With Golden State Warriors

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James Fudge

1 year ago

PIVOT Partners With Golden State Warriors

PIVOT Agency and Golden Guardians (GG) and Warriors Gaming Squad (WGS), the esports operations of NBA team Golden State Warriors, announced Thursday that they have entered into a strategic partnership.

Financial terms of the deal were not disclosed.

Under the terms of the deal, PIVOT will work with Golden state Warriors to provide business development and partner acquisition to both esports organizations. These partner-based deals will cover team naming rights, facility partnerships and naming rights, and more.

In November 2022, the Warriors opened a new 10,742 square-foot esports facility located in Playa Vista, California, which houses the Warriors esports business offices, a training facility for players and coaches, a production studio, and more.

This announcement is an expansion of Golden State Warriors’ multi-year partnership with PIVOT Travel.

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.