Esports industry marketing and business development veteran Donald Boyce announced on Wednesday that he has joined Berlin-based esports organization G2 Esports as its new head of business development and sales. Boyce joins G2 from North American esports organization Cloud9, where he spent more than three years serving SVP of sales, marketing, and partnerships; and VP of partnerships. Boyce will work out of G2's offices in Los Angeles. Boyce is a seasoned esports marketing and partnerships veteran; he joined Team Liquid...

It’s a fairly quiet in the world of personnel moves in the esports and gaming industry this week, but we’ve gathered a few that I consider noteworthy and exciting for you, my dear readers. I’ll be in New York City next week for Sports Business Journal/The Esports Observer’s Esports Rising next week as an observer so if you’re around say hi! I’ll be the first to admit that I am socially awkward and a bit of an introvert, which is why I...

Fast food restaurant chain Jack in the Box has partnered with GameSquare-owned company ZONED Gaming for a worldwide talent search called "Gamer Jack," to find and ultimately collaborate with an "up-and-coming content creator" to grow its brand in gaming.

 The Fudge Retort has learned that Learfield cut dozens of positions across all divisions of the company as part of a reorganization plan that was detailed earlier this week by Sports Business Journal.  As reported by SBJ’s Michael Smith, Learfield has reorganized its business units to streamline operations. The plan was detailed to SBJ by Learfield CEO Cole Gahagan, who also noted that—with this tightening up of operations—several executives have been moved into new positions.  Kim Damron will now oversee the Paciolan, Sidearm divisions, along...

Electronic Arts announced Monday its esports plans for the soon-to-be-released football game, EA SPORTS FIFA 23, including new formats and new ways to play. The first part of its competition for the game will be the new EA SPORTS Cup. Featuring players from “top esports organizations” and “professional football clubs,” this 2v2 competition will run for three months starting on Oct. 17, with weekly broadcasts on YouTube and Twitch. The EA SPORTS Cup finals will take places Jan. 16-21, 2023,...

I love anomalies and outliers, which is why I wanted to write about the Miami VAIL Major, an esports event centered on a beta build of the first-person shooter, VAIL. The VR-based game—currently only available to a limited number of players around the world (as it is still in beta)—is a future leaning first-person shooter with an online competitive focus available for VR platforms such as META’s Oculus Rift and the HTC VIVE. The full game being developed by Miami-based developer AEXLAB...

It’s a fairly quiet week for personnel moves in the esports/gaming industry, but not so much for earth moving stories, like all the teams that didn’t get partnered for Riot’s VCT, Twitch banning the play on-stream of gambling companies that don’t have a license in the U.S., and G2 Esports’ CEO getting sanctioned for partying with notorious YouTuber Andrew Tate. We’re not covering any of that here—there are plenty of places already talking about those things—but we do want to highlight just how bad things...