Esports organization G2 Esports announced Wednesday that it has signed a new partnership with “instant crypto casino” platform Betpanda.
Financial terms of this new deal were not disclosed.
Under the terms of this new partnership, Betpanda will become the “official CS global betting partner” of G2’s Counter-Strike 2 roster. Both organizations will also work together on marketing initiatives, activations, and more geared towards fans that will including “giveaways, sweepstakes, content, tournament activations, and more.”
“Betpanda joins us at an exciting moment for the organisation,” said Alban Dechelotte, CEO of G2. “This alliance allows us to build fresh, meaningful touchpoints for our fans throughout the year. We hope to create moments that will entertain and connect with fans all around the world.”
Betpanda joins other G2 sponsors including Logitech G, Red Bull, AGON by AOC, Mastercard, Herman Miller, and Ralph Lauren POLO.