Oslo, Norway based esports organization HEROIC announced what it describes as a “significant sponsorship agreement” with betting company Razed.com for its Counter-Strike 2 roster this week.
Financial terms of the deal were not disclosed.
Under the terms of this new sponsorship deal, Razed will serve as an official sponsor of HEROIC’s Counter-Strike 2 roster, with the company’s branding appearing prominently on team jerseys, as well as on social media channels and created content. The deal will also include activations, co-branded content creation, and behind-the-scenes access to the team, according to the announcement.
“Razed stood out to us as a great partner in an industry of many operators,” HEROIC Chief Commercial Officer Krystian Jaroszynski said in the announcement. “At their core, their values align with ours — entertainment, responsibility, and a true love for esports. Our partnership will allow us to create more fun content and some amazing experiences for our fans. We couldn’t be happier to welcome Razed as a partner.”
Razed.com is a crypto betting site licensed by the Curacao Gaming Authority offering wagering and online casino games. The company’s site is restricted/limited in multiple jurisdictions including Afghanistan, Australia, Austria, Aruba, Bonaire, Curacao, Comoros, Democratic People’s Republic of Korea, France, French Guiana, French Polynesia, Germany, Guadeloupe, Iran, Islamic Republic of Kazakhstan, Israel, Martinique, Mayotte, Myanmar, Netherlands, New Caledonia, Reunion, Saba, Saint Barthelemy, Saint Pierre, Miquelon, Saint-Martin, Spain, New Caledonia, Singapore, Sint Eustatius, United Kingdom, United States, Wallis and Futuna Islands, Vietnam, and many other jurisdictions throughout the world.
HEROIC is best known for its Counter-Strike 2 team, but also competes in Fortnite, Valorant, and Dota 2. The organization’s current sponsors and partners include game key seller CDKeys and gaming peripherals company ZOWIE.