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THE ESPORTS ADVOCATE

Interstate Scholastic Esports Alliance Partners With Nintendo of America

Scholastic esports organization gets the approval and support of Nintendo to host tournaments for kids in the U.S.

James FudgebyJames Fudge
August 12, 2025
in Partnerships, Scholastic Esports
Reading Time: 2 mins read
Interstate Scholastic Esports Alliance partners with Nintendo of America to bring select Switch game competitions in the United States.

Interstate Scholastic Esports Alliance partners with Nintendo of America to bring select Switch game competitions in the United States.

Nintendo of America announced Tuesday that it has partnered with the Interstate Scholastic Esports Alliance (ISEA).

Financial terms of the deal were not disclosed.

Under the terms of this new agreement students will be able to compete in Mario Kart 8 Deluxe, Super Smash Bros. Ultimate, and Splatoon 3 tournaments (Nintendo Switch, Nintendo Switch – OLED Model systems) organized by member schools for grades 4 – 12, starting during the new semester this fall. ISEA said in its announcement that this impacts its members, which consists of “80,000 elementary, middle, and high school students across 23 states.” Nintendo will also provide a “large quantity of Nintendo Switch Online memberships and digital game download codes at no cost.”

Any educator who has tried to organize a tournament using a Nintendo title knows that there are always challenges involved with using Nintendo intellectual property, as the company is strict on its usage. More details about its guidelines for scholastic competitions can be found here.

“We support kids who want to celebrate their passion – or discover a new passion – by getting involved in memorable cooperative and competitive play experiences,” said Bill Trinen, VP of player and product experience at Nintendo of America. “Working closely with the ISEA ensures that we are creating a fun experience that is open to everyone.”

Founded in 2022, the ISEA is a United States-focused nationwide coalition of “educator-run scholastic esports organizations serving grades K through 12.”  For more details on the organization, check out www.iseaesports.org.

Tags: Interstate Scholastic Esports AllianceISEANintendo of AmericaPartnershipsScholastic EsportsSwitch
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James Fudge

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

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