The Apex Legends Global Series (ALGS) announced that Red Bull, Nokia, Alienware, Sony, and Secretlab will serve as partners for the ALGS Open, taking place May 1-4, at the New Orleans Ernest N. Morial Convention Center in New Orleans, Louisiana.
Financial terms of these individual deals were not disclosed.
ALGS Open will feature 160 Apex Legends squads from around the world competing for a chunk of a $1 million USD prize pool.
“We’re proud to partner with best-in-class brands that share our commitment to delivering engaging experiences for the next generation of Apex Legends competitors and fans,” said Monica Dinsmore, head of esports, EA “With the support of both longtime and new ALGS sponsors, we’re looking forward to making this our biggest stage yet.”
In addition to having a visible presence at the event, during broadcasts, and across ALGS social media, each partner has plans for the ALGS Open this week.
Alienware (official PC partner of the ALGS) is supplying the hardware participants will use during the competition; game controller maker Battle Beaver returns with custom controllers for players and fans to buy on-site; Nokia is offering 1v1 creator matchups (with one player competing behind a mask as they fight through the bracket); Red Bull (the official energy drink partner) will be hosting a booth with activations and activities planned; Sony INZONE (official monitor partner) is providing its 27” INZONE M10S OLED gaming monitors during the competition and will be hosting a booth on the show floor; and Secretlab is furnishing the main and side stages with their Secretlab TITAN Evo chairs.
More details on the ALGS Open can be found here.