Amaze Holdings subsidiary Amaze Software has entered a strategic partnership with Resurgens Gaming to become the official merchandise partner for Ghost Gaming.
Financial terms of the deal were not disclosed.
Under the terms of this strategic partnership, Amaze will support the official Ghost Gaming merchandise store and offer a customized “integrated e-commerce platform” for the Ghost Creator Network, which supports adjacent content creators and streamers.
Ghost Gaming said in the announcement that the deal will allow it to streamline merchandise production, online store creation, and global fulfillment. Creators in the Ghost Creator Network will also be able to have their own custom-branded webstore, featuring a “unique URL, design services, social media promotion, account management, and turnkey on-demand production and fulfillment to their community.”
The Ghost Gaming merchandise storefront is now live and offers Ghost Gaming-related products as well as stores for content creators, TacticalGramma, GrndpaGaming, and more. Additional creator spaces will be launched on a regular basis, the organization claims.
Finally, as part of this new deal, Amaze and Ghost Gaming will debut merchandise at DreamHack Dallas held on May 23-25, in Dallas, Texas.
Atlanta-based Ghost Gaming describes itself as a community-driven gaming organization that focuses on competition in Fortnite, Rocket League, Counter-Strike 2, Call of Duty, and Valorant, among others. The company also supports a roster of more than 85 content creators.