Los Angeles-based esports organization Cloud9 announced that it has partnered with Sony Electronics and its INZONE monitor brand.
Financial terms of the deal were not disclosed.
Under the terms of this new deal, Sony’s INZONE brand will be named the official monitor of its Call of Duty League team, Cloud9 New York (taking over the slot from the New York Subliners).
As a first step in this new deal, Cloud 9 and Sony will host the Sony INZONE $10K Tournament in November. This Call of Duty: Black Ops 6 event will be broadcast on Cloud9’s Twitch channel and through the Club9 portal.
In addition to the competition, Cloud9 will promote Sony’s monitor line–including the Sony INZONE M10S monitors–during competitions, on social media, and other channels where it deploys content. The INZONE brand will also be featured on CDL team jerseys as well. Finally, Sony will serve as an official sponsor of Club9, Cloud9’s fan loyalty program.
Sony joins other Cloud9 sponsors and partners including Red Bull, BC.Game, and Secretlab, among others. Cloud9 currently fields teams Counter-Strike 2, Halo, League of Legends Championship Series (LCS), League of Legends Challengers, Valorant, and Overwatch 2.