Hong Kong-based global esports organization Talon Esports has inked two partnership deals of note: a partnership with Saudi Arabia-based streetwear brand Certified Saudi Arabia and soon-to-launch, blockchain-based gaming platform XP.GG.
Talon’s new partnership with Certified Saudi Arabia will see the companies work together to release a “Limited Edition Streetwear Collaboration” to celebrate its participation in the ongoing World Cup in Riyadh—it is fielding three teams during the eight-week competition in PUBG Mobile, Starcraft 2, and Rainbow 6 Siege. The collection will consist of two t-shirts and one hoodie that draws inspiration from Talon’s “iconic bird logo and Saudi Arabia’s national bird, the falcon,” according to an announcement.
“We are thrilled to partner with Certified Saudi Arabia for this special collection,” said, Sean Zhang, CEO of Talon. “Our teams are excited to compete in Riyadh, and this collaboration allows us to celebrate this momentous occasion with our fans through exclusive, high-quality Streetwear.”
The partnership was facilitated by Hawk Gaming Group, a gaming consultancy based in Saudi Arabia.
The Talon x Certified Saudi Arabia collection will be available for purchase starting July 29 at select retail locations in Saudi Arabia. More information about the collection can be found at www.talon.gg and www.certifiedsa.com/ar.
Talon Esports also recently announced a partnership with Melbourne, Australia-based blockchain and gaming company Perion Labs to promote its soon-to-be-launched gaming platform XP.GG. XP.GG launches on Aug. 1, supporting Counter-Strike 2, Fortnight, and Overwatch 2, with more games to be added each month.
On XP.GG, gamers take on challenges in their favorite games designed to sharpen their skills and level up a “Universal Battle Pass” for a chance to win prizes. In the inaugural season (Season 0) players have a chance to win a $6,000 gaming PC setup, a Fortnite-themed Secret Labs gaming chair, a PS5, a $1000 CS2 knife, and more. XP.GG claims that prizes will “increase in value each season.”
Established in 2017, Talon Esports currently operates ten esports titles across the Asia Pacific region in Thailand, Taiwan, the Philippines, Indonesia, and South Korea. It has rosters in League of Legends, Valorant, Dota 2, Rainbow 6 Siege, PUBG Mobile, and Arena of Valor.