South Asia-focused esports tournament operating and gaming festival company NODWIN Gaming announced Tuesday that Battlegrounds Mobile India Masters Series Season 3 (BGMS Season 3) will be broadcast on India television network Star Sports.
Financial terms of the deal between NODWIN Gaming and Star Sports were not disclosed.
Arguably one of the nation’s biggest Battlegrounds Mobile India (BGMI) tournaments, the competition will be televised on the network from July 19 – Aug. 11. This marks the third consecutive year in which the tournament will be televised live on India’s leading sports network.
NODWIN Gaming also announced that TVS Raider will serve as the official mobility partner and Philips OneBlade as the official styling partner—financial terms of these deals were also not disclosed.
“Star Sports has always been committed to bringing the best of sports entertainment to its viewers. The rapid rise of esports in the country has made it an exciting addition to our portfolio, tapping into a wide demographic of tech-savvy younger generation. Having accumulated monumental viewership for the past two seasons, BGMS has not only helped us showcase the best of esports action but also to bridge the gap between traditional sports and esports in India. With the invaluable support of NODWIN Gaming, we look forward to another high-octane season this year, offering unparalleled BGMI action to our viewers,” said Vikram Passi, Head – Marketing, Star Sports Network.
Further details on this year’s competition including format, participating teams, prize pool information, and more are to be announced. During Season Two Indian esports organization Gladiator Esports took home ₹1 Crore (roughly $120K USD) and the trophy.