Brands

MPL MENA Partners With Saudi Esports Federation

Published by
James Fudge

MOONTON Games (a wholly owned subsidiary of ByteDance, which also owns TikTok) announced Wednesday that its Mobile Legends: Bang Bang Professional League Middle East and North Africa (MPL MENA) has entered into a new partnership with the Saudi Esports Federation (SEF) ahead of its upcoming Season 5 Playoffs that will see the federation serve as the official MPL MENA Season 5 partner in esports.

While financial terms of the deal were not disclosed, league owner and Mobile Legends: Bang Bang developer MOONTON Games noted in its announcement that the SEF will “sponsor the full cost of player travel visas for the Season 5 Playoffs.”

The partnership comes on the heels of a dramatic overhaul to MPL MENA to facilitate the league’s growth and elevated status in the Mobile Legends: Bang Bang (MLBB) Esports ecosystem. Of course, the league is likely getting more attention due to the upcoming Mid Season Cup (MSC) 2024, which is part of this year’s Esports World Cup in Riyadh, Saudi Arabia. MPL MENA will have two direct qualification slots to the MSC 2024 main stage—one of only three regions with two slots at the event, according to the announcement..

The Playoffs will feature the region’s top six teams competing for a total prize pool of $100K USD. The competition will feature a double-elimination format with Best-Of-Three (BO3) matches, excluding the Lower Bracket Final (BO5) and Grand Final (BO7).

Season 5 Playoffs will be held at an offline LAN event at VOV Gaming through ROSHN Front in Riyadh, Saudi Arabia, from June 13 – 15. In addition to the playoffs, the league will offer on-site activities such as meet-and-greets with MPL MENA professional players, carnival games, and prizes and giveaways including limited-edition MPL MENA and MLBB merchandise, and “MLBB in-game Diamonds and skins.” More details on the event—which is free to attend— can be found here. Matches will be broadcast live with commentary in Arabic.

MOONTON was one of the first video game companies to announce its participation in the Esports World Cup, an eight-week, multi-title competition taking place from July – August and backed by a grant from the Saudi Arabian government. The SEF is operated by HRH Prince Faisal, who is also the president of the International Esports Federation (IESF) and vice president of the Global Esports Federation (GEF).

Share
James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

Recent Posts

TikTok Partners With the Esports World Cup

ByteDance-owned short-form video platform TikTok and the Esports World Cup Foundation announced a partnership on…

7 mins ago

 Aramco Named Main Partner of Esports World Cup

The Esports World Cup Foundation and government-owned petroleum and natural gas company Aramco announced a…

11 mins ago

HONOR Named Main Partner of Esports World Cup

The Esports World Cup Foundation announced that mobile phone maker HONOR will serve as a…

24 mins ago

Star Sports Network Secures Esports World Cup Media Rights

India-based TV network Star Sports Network and the Esports World Cup Foundation announced this week…

32 mins ago

Did Vindex’s Sale to EFG Leave Esports Engine Employees Empty-Handed?

The sale of Vindex to ESL FACEIT Group (EFG) in March 2023 brought a strange…

3 days ago

Saudi Arabia Launches Fast-Track Visa Program

The Saudi Arabian government has launched an “E-Visa,” or an electronic visa program, to enable…

4 days ago