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THE ESPORTS ADVOCATE

Apex Legends Team Serenity Joins Guild to Represent at Esports World Cup

UK esports organization added another roster to compete at the Esports World Cup.

James FudgebyJames Fudge
June 13, 2024
in Apex Legends, Money, Partnerships
Reading Time: 2 mins read
Guild Esports adds Apex Legends roster for Esports World Cup

Guild Esports adds Apex Legends roster for Esports World Cup

UK-based esports organization Guild Esports announced that it has re-entered the competitive Apex Legends scene by signing a new roster as part of its ongoing plan to compete in as many titles as it can during the Esports World Cup in Riyadh, Saudi Arabia, starting in July. Guild is one of 30 partnered teams in the Esports World Cup Club Support Program, which incentivizes organizations to sign new rosters to compete in multiple titles during the competition.

The Apex Legends roster—whose members reside in Australia and currently compete as Serenity—will play under the Guild banner in Riyadh and beyond. The new team features professional players Benjamin “Jesko” Spaseski, Tyson “Buegy” Crossman, Tom “Legacy” Canty, and team coach Winnie “tiltedwinnie” Long. The team has been signed on a one-year contract, according to an announcement. Prior to joining Guild, the team had already successfully qualified to take part in the Esports World Cup (EWC) and will represent the company at the event and fight for a share of the $2M USD total prize pool. It’s been some time since Guild competed in Apex Legends—its previous roster competed from October 2021 – June 2022.

The move by Guild is to take part in the Esports World Cup Club Championship, a cross-game competition at the EWC, where organizations earn points to be crowned the overall Champion and earn a large portion of a $20M team prize pool.

In addition to qualifying for Apex Legends, Guild has secured spots in ESL R1; this is important because being part of the club competition requires entry into at least two titles.

Tags: Apex LegendsEsports Business NewsEsports Business News & AnalysisEsports World CupGuild EsportsPartnershipsSerenity
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James Fudge

James Fudge

With a career spanning over two decades in the esports and gaming journalism landscape, James Fudge stands as a seasoned veteran and a pivotal figure in the evolution of esports media. His journey began in 1997 at Game-Wire / Avault, where he curated gaming and community news, laying the groundwork for his expertise in the field. In his more recent roles, James cemented his status as an authority in the esports business sphere as Senior Editor Esports at Sports Business Journal and The Esports Observer between 2018 and 2021.

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